Entrepreneurial
Creative Marketing & Branding Executive
Growth and marketing executive with over a decade of experience building profitable, community-driven consumer brands from inception to scale.Co-founded Uncle Bud’s and led its growth into a global category leader, achieving 8M+ units sold across 15,000+ retail doors and a robust DTC business prior to acquisition. Proven leader of cross-functional teams, leveraging data, creativity, and emerging technologies to deliver measurable, omni-channel growth.
10+ Years Experience
Leadership & branding experience
across DTC, TikTok Shop, Amazon & Retail
Billion+ Impressions
Engaged consumer impressions generated through social, press, and celebrity & influencer activations
1 Successful Exit
Successfully scaled Uncle Bud's from concept to acquisition by a public company
Omni-channel Marketing Expert
Brand & Creative
• Brand positioning & creative direction
• Product & packaging design
• Web design & conversion optimization
• Social media management
• Celebrity & influencer partnerships
Growth & Acquisition
• Paid media strategy & execution
• Lifecycle marketing (Email & SMS)
• Customer acquisition & retention
• DTC, Amazon & TikTok Shop
• Launch & go-to-market strategy
Sales & Distribution
• Retail & wholesale marketing strategy
• Buyer pitch decks & sell-in materials
• Trade shows & OOH activations
• Data-driven marketing analytics
• Funnel & revenue optimization
Recognized for innovative leadership in brand building and performance-driven marketing.

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My Motto:
Work Hard. Be Positive. Make it Happen.


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